Three reasons why hiring a female voice actor for your business videos is a better choice

One of the most important elements of any business video – whether it is of an explained nature, a short advertisement, or a marketing feature – is the selection of a Voice actor of the video. A study conducted by the Conversion XL demonstrated that a female voice over actor is usually more preferred by any viewer when it comes to business video voice overs. But what can possibly be the reason for their result?



Well, to answer this burning question of a lot of business owners here we have listed some of the benefits of hiring a female voice actor for any business marketing, explained, or short advertising video voice acting project:

1.    Trustworthiness. The above-mentioned study by the ConversionXL’s on the preference for either a female or male voice actors for the explained type videos showed that a significant number of participants believed in all the information given in the explained video that has the female narration more than those with the male voice overs of Doodeo.

Another surprising aspect of this research was the fact that professionalism did not affect the result at all. No matter whether an amateur or a professional was responsible for the voice over, female voice actors still proved to be more trustworthy by the participants of the results.

2.    Persuasiveness and Engagement. Due to the nurturing nature of females, their voices are linked with helping, teaching, and non-threatening information, which is proven to be a lot more persuasive in the long run. That is the reason why female voice actors are always proved to be ideal for any instructional, commercials, and narrative videos.

3.    Versatility. Because of the high-pitched and compassionate nature of the women voice, it can promote or sell typically any commodity or service, from huge refrigerators to make up to a mobile phone to real estate.

While there are a lot of different product or services that a male voice can easily sell, such as automobile and technical items like a computer or a laptop, majority of marketing videos materials call for tone, voice inflection, and emotion in their overall narration. All of these factors give a considerable edge to the female voice actors over the male voice.



Those days are long gone when a business individual just utilised the software to copy a personable style of voice acting. Today consumers demand originality, and this authenticity must translate from any marketing stuff to a real service or product.



While the selection of a female voice actor and a male voice actor largely depends on the type of product or service you are planning to promote, many studies and researches have clearly shown that audience prefers a female voice more than the male voice in terms of likeability and reliability.



If you are searching for a hire female voice actor for your next business marketing video, then no need to look any further because we combine experience, skills, and talent needed to provide perfect voice acting for any project.